You know, older generations can say what they want about ours, but the reality of the situation is that we millenials are fighters. We are fighting for the changes past generations were to complacent to make, so when the creators of Altix Clothing began building their brand, they did it with this very issue in mind. They are quick to point out that, “It seems like the world follows a path of normality and least resistance.” And with that, they call us to action with their collections, urging us to get off our asses and demand change.
For the most part, the brand carries all of your favorite streetwear staples: graphic tanks and tees, crewnecks and flat brimmed hats sporting everything from the label’s logo, to maze-like graphic prints, to an Honest Abe for the new age.
What really sets this brand apart, though, is their line of custom HEROSHOES. With your help, the designers over at Altix create a pair of flats or heels specifically for you. Thoughtfulness aside, these artists have their sights set on an inspiring global impact project.
A portion of the brand’s profit from these truly unique HEROSHOES benefits The Potter’s House Organization of Guatemala, which aims to help impoverished individuals from Guatemala as they struggle for just treatment and child welfare in their country each and every day. You get a seriously awesome pair of customized shoes and help out those in need at the same time. What could be better than that?
Be sure to get involved, check out Altix Clothing online, and follow the brand’s efforts on Twitter and Instagram @AltixClothing today!
Photo Credit: Altix